Brioche Pasquier have been making traditional brioche and other French pâtisseries since they were founded in 1936 in a small village bakery in Les Cerqueux, France.
Founder Gabriel Pasquier taught his traditional levain-based recipes to his sons who built the business into Brioche Pasquier, now a large and successful company with over 3,000 employees. Levain, (sometimes called leaven in English, but more commonly referred to as a starter) is a natural raising agent which not only raises the dough but contributes a welcome acidity and flavour to the finished bread. All products are free from artificial colours, flavours, hydrogenated fats and preservatives. This has made the brand into one of the most popular brioche brands on the market.
As an avowed Francophile (and slightly rusty francophone) I adore brioche – indeed I eat brioche buns for breakfast at least two or three times a week. There’s something rather wonderful about the light, egg-enriched dough that I can’t get enough of.
The Brioche Pasquier offering is lovely and light with an excellent flavour – nice on its own but even better with salted butter and homemade jam. In the unlikely event you don’t eat the whole loaf in very short order, it also makes a really superb bread and butter pudding. The soft style butter croissants and pains au chocolat are also very enjoyable – with jam, chocolate hazelnut spread or dipped into a French-style bowl of hot chocolate.
The pre-sliced brioche loaf and the individually wrapped pains au chocolat, croissants and pain au lait (milk bread) rolls are perfect for a shared weekend breakfast, a more continental alternative to a full cooked breakfast and much quicker to serve too.
And when we book self-catering holidays in the UK, these are exactly the kind of products we take with us to stock the cupboards on our arrival – not only for breakfast but as perfect on-the-go snacks while we are out and about, or a welcome bite between meals.
Kavey Eats was commissioned by Brioche Pasquier to create this post and participate in the #shareamoment campaign.